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Company Name: Sirius Satellite Radio Inc.
Job Title: Senior Vice President, Ad Sales
Location: New York, NY
Profession: Department Head or Executive

Job Description:

Senior Vice President, Ad Sales
Job ID:      4555     # Positions:      1
Location:      US-NY-New York     Posted Date:      7/14/2009
Pos. Type:      Regular - Full-Time     Category:      Programming - Advertising Sales Operations

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More information about this job:
 
Company Overview:

 

SIRIUS XM Radio is America's satellite radio company delivering The Best Radio on RadioTM to more than 18 million subscribers, including commercial free music, and premier sports, news, talk, entertainment, traffic and weather.

 

SIRIUS XM Radio has content relationships with an array of personalities and artists, including Howard Stern, Martha Stewart, Oprah Winfrey, Jimmy Buffett, Elvis, Jamie Foxx, Barbara Walters, Frank Sinatra, Opie & Anthony, The Grateful Dead, Willie Nelson, Bob Dylan, Dale Earnhardt Jr., Tom Petty, and Bob Edwards. SIRIUS XM Radio is the leader in sports programming as the Official Satellite Radio Partner of the NFL, Major League Baseball, NASCAR, NBA, NHL, and PGA TOUR, and broadcasts major college sports.

 

SIRIUS XM Radio has arrangements with every major automaker. SIRIUS XM Radio products are available at shop.sirius.com and shop.xmradio.com, and at retail locations nationwide, including Best Buy, RadioShack, Target, Sam's Club, and Wal-Mart.

 

 

SIRIUS XM Radio also offers SIRIUS Backseat TV, the first ever live in-vehicle rear seat entertainment featuring Nickelodeon, Disney Channel and Cartoon Network; XM NavTraffic® service for GPS navigation systems delivers real-time traffic information, including accidents and road construction, for more than 80 North American markets.


Position Description:

Position Summary:

 

SIRIUS XM Radio is seeking a senior executive to lead and manage a national advertising sales team within a unique and dynamic entertainment company.  The ideal candidate will possess strong strategic, operational, sales and marketing skills, and has a proven track record and ability to execute against annuals sales goals. Advertising Sales offices are located in New York City, Los Angeles and Chicago.



Duties and Responsibilities:

 

Manage the overall effectiveness and execution of national advertising sales with a primary focus on meeting and/or exceeding annual revenue goals, including responsibility for annual ad sales forecast, day-to-day sales management, marketing, and strategy.  Position specifics include the following:

 

    * Create, develop and lead ad sales strategy to maximize profit
    * Execute strategic sales and account plans and help establish sales priorities
    * Cultivate and expand existing client and agency relationships to increase ad sales revenue and meet client needs
    * Develop new business relationships and partnerships in an effort to grow existing customer base and exceed annual ad sales objectives
    * Lead and support ad sales marketing team in creation of innovative advertising concepts to present to clients and agencies.
    * Ongoing research and analysis of the marketplace to ensure that Company has the most up-to-date competitive and market information to support ad sales growth
    * Overall responsibility for commercial production management, including the creation of compelling and unique content in the form of voicing, editing, and mixing.
    * Manage ad sales inventory and tracking to maximum utilization and revenue growth
    * Partner with SIRIUS XM internal departments, including Promotions, Marketing and Programming, to effectively manage all aspects of ad sales campaign.

 

Management responsibilities:

 

    * Manage national ad sales and marketing team, including regional VP's, Account Managers, Traffic, Ad Sales Marketing and sales assistants in all ad sales locations.
    * Create and develop an aggressive sales team that can win in the marketplace and execute against annual revenue goals
    * Evaluate sales operations functions (admin, traffic, etc.) to maximize efficiencies and minimize lengthy administrative process relative to closing deals, getting spots on air, etc.
    * Collaborate with executive management and human resources to implement sales compensation plans that effectively reward and retain top sales people and drive sales performance
    * Develop and implement sales management tools and systems to ensure maximum performance from the sales force, including qualitative and quantitative measurements of sales productivity.
    * Direct involvement with selling into key accounts and development of strategic relationships to maximize sales revenue and future growth

 

Requirements:

 

    * Minimum of 15 years of experience managing a fast-paced advertising sales organization.
    * Minimum of 10 years managing people, with emphasis on and demonstrated ability to lead sales teams to success
    * Must be able to interact with C level executives; this position will have direct and consistent interaction with the CEO
    * Strong understanding of the needs of both agency and client-direct sales; established rolodex and client list a must
    * Consistent track record and ability to execute against annual sales objectives
    * Well developed negotiation, communication and presentation skills.
    * Ability to understand the impact of general economic, financial and market conditions and alter strategic and operational direction in response to the changing environment and business needs.
    * Ability to manage constant change and ambiguity and make effective decisions regardless.
    * Ability to think both strategically and execute against day-to-day objectives
    * BA or equivalent is required. MBA or advanced degree is preferred
    * Prior experience working within a media/entertainment com
    * Must have legal right to work in the U.S.

 

 

Equal Opportunity/Affirmative Action Employer M/F/V/D


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